Most marketing agencies and experts are stuck competing on price because they sell to everyone. The ones that reach six figures quickly do the opposite. They pick a narrow niche, build AI-powered systems around it, and charge for outcomes instead of hours.

This talk breaks down how a focused, AI-native agency can reach six figures in 11 months by serving a specific niche, using the example of NorthstarB LLC.

Alex Northstar Enache will examine the actual stack: how AI handles research, content production, and client reporting, and where a human still has to own the strategy.

The core argument is that niche plus AI is not two trends stacked together. It is one system. Narrowing the market makes AI workflows sharper because they are trained on a single problem instead of a hundred. That compounding is what creates the margin.

Attendees will leave with a working model for choosing a niche, the specific AI marketing workflows that replace headcount, and the pricing structure that turns those efficiencies into profit.