András Kobza

CEO, Head of CRO

Konvertify CRO

Hungary

About

András Kobza is an e-commerce and CRO expert with over 10 years of experience in optimizing e-commerce stores and conversion rates.

He is a regular speaker at conferences on e-commerce, CRO, and cross-border e-commerce.

Talk

András Kobza | The hierarchy of Friction: 3 levels of solving friction on your site.

Cro, Friction, Ecommerce,

András Kobza explores the various levels of friction that can affect a site’s ability to convert visitors into customers. He offers many real-life examples and solutions in an entertaining and thoughtful way.

For anyone looking to improve conversions while better understanding what their customers are going through, this is the session to attend.

2026-11-12

12:15

13:00

Hall 3