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DIGITAL MARKETING
EUROPE 2022

Sajnay Sauldie

Position: Award-Winning CEO

Company: iROI Global OÜ

Country: Germany

[Biography]

Sanjay Sauldie, born in India, grew up in Germany, studied mathematics and computer science at the University of Cologne and did his Master of Sciences (M.Sc.) at the University of Salford (Manchester, UK) on digital disruption and digital transformation (2017 ) and was trained at EMERITUS (Singapore) in the MIT method of design thinking (2018). He is the director of the European Internet Marketing Institute EIMIA. He was awarded the Internet Oscar “Golden Web Award” by the international world association of webmasters in Los Angeles / USA and twice the “Innovation Award of the Initiative Mittelstand” and is one of the most sought-after European experts for digitization in companies and society. In his lectures and seminars, he ignites a firework of impulses from practice for practice. He succeeds in making the complex world of digitization understandable for everyone in simple words. Sanjay Sauldie fascinates his listeners with his visual language and encourages them to put the valuable tips into practice immediately – a real asset for any event!

[Talk]

Transruption: 24 Key Digital Technologies Combined in One Digital Strategy – The Only One in the World!

Digital technologies have a significant impact on everyday life in business and in society. Companies cannot escape this change and are called upon to be mindful and pay attention to all essential elements of Digitalisation. If important aspects of the process of digitalization are not taken into account in a company’s strategy, sudden and unexpected changes can occur, such as the demise of a company. We have experienced this in the past with Kodak or Quelle, for example. Other examples are Nokia and Neckermann. Such former giants of our economy have gone extinct almost overnight because they did not correctly identify the signs of the times and did not attach the necessary importance to the digital transformation. To ensure that this does not happen to you, we have developed TRANSRUPTION, with which you can select the technologies you need at an early stage in order to move forward.

Transcription is a strategy that does not focus on just one key technology but combines the individual components of Digitalisation in a new way. In this session, you will find out which technologies make sense for you and how you can overtake all your competitors by combining them and thus emerge as a winner from digitalization.

Sajnay has gained experience in over 55 different industries and offers you and your team the ability to think outside the box. This way, your company benefits from my best practices and can apply them to your business model together with me. He developed the TRANSRUPTION® strategy during my studies at the MIT Management Sloan School, protected it as a trademark and already introduced it very successfully in many companies. Now, Sajnay works with corporations as well as politicians, with start-ups as well as universities and scientific institutes, small and medium-sized enterprises, associations, artists and the media in order to be able to provide holistic advice.

  • 3D-Print
  • Automation
  • Big Data – Smart Data
  • Blockchain
  • Crowdfunding & Finance
  • Cybercrime & Security
  • Digital Branding
  • Digital Leadership
  • Digital Disruption
  • Digital Society
  • Digital Marketplaces
  • Digital Transformation
  • Digital Marketing
  • Digital Law
  • Drohne-Technology
  • eCommerce & Digital Trade
  • HR, Work & Teams 4.0
  • Industry & Factory 4.0
  • Internet of Things
  • Artificial Intelligence
  • Sustainability & Environment 4.0
  • Nanotechnology
  • Robotics
  • Virtual & Augmented Reality

[Session Keywords]

# Digital Transformation
# Digital Disruption

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